Martin Lawrence partners with Pilgrim Soul for his limited edition Creative Thinking Journal

In celebration of the 30th anniversary of the Martin show, the diary is now available on, Amazon and Lawrence’s social media

During the pandemic, I wanted to be creative when I couldn’t shoot. Thinking of ways to stay connected to fans, I partnered with Pilgrim Soul to gather my thoughts and the Journal was born.

— Martin Laurent

LOS ANGELES, California, U.S., June 17, 2022 / — Martin Lawrence partners with Pilgrim Soul for his limited edition Creative Thinking Journal. In celebration of the 30th anniversary of the Martin show, the diary is now available on, Amazon and Lawrence’s social networks.

Known as one of the most iconic comics of our time, Lawrence was on the road with his sold-out ‘LIT AF’ tour when COVID put a hiatus on 2019’s world events. At Home and Thinking of the ways to be entertained and engaged with his audience, Lawrence wanted to give his fans a glimpse into what’s going through his mind during downtime. It was around this time that this journal of creative thinking was born. Partnered with Shawn Gold, founder of Pilgrim Soul, this diary was a no-brainer for both.

The limited edition version is a guided journal filled with fun, shareable creative challenges to spark your imagination. Each challenge pushes you to rethink your view of yourself and the world around you to discover new possibilities and ideas. The journal offers various fun exercises and creative writing exercises to do alone or with friends.

Lawrence says “During the pandemic, I wanted to continue being creative when I couldn’t be on tour. I was thinking of ideas to stay connected to my fans. I teamed up with Shawn from Pilgrim Soul to put my thoughts on paper and the Martin Lawrence Creative Thinking Journal was born. Shawn and I shared a vision of my ideas with his concepts and it was great to see the journal come to life.

Lawrence and Pilgrim Soul tap into a significant and growing trend in creativity. Guided reviews and creativity-focused courses have seen double-digit growth every year for the past decade, as the self-help and creativity categories continue to soar. Since the brand’s inception in 2020, The Pilgrim Soul Creative Thinking Journals has become one of the top 500 selling books on Amazon by bringing a groundbreaking creative curriculum to the market.

Founder Shawn Gold said, “Every product we offer is designed to help free the mind and unleash the creative flow. After years leading marketing for some of America’s most innovative companies, I created Pilgrim Soul and our Creative Thinking journals to help others tap into their creativity and lead richer lives.

At the heart of Pilgrim Soul’s mission is the brand’s ongoing artist endowment initiative which uses artists from disadvantaged communities to design the original artwork for each newspaper and its packaging. “Martin Lawrence Edition” cover artist, DC native Clarence James was chosen by Lawrence, for his inspiration from street art, underground youth culture and hip hop music.

“The Martin Lawrence Edition” is on sale at and on Martins socials @Martinlawrence.

About Pilgrim Soul:
Pilgrim Soul is a cannabis lifestyle brand that aims to help people elevate creative thinking to give them a competitive edge in life and at work. Since launching the company in October 2020, Pilgrim Soul has created the best-selling The Creative Thinking Journal and premium Live Resin vape pens (available in California) designed to help free the mind and free the flow creative. For more information on Pilgrim Soul and where to buy, please visit and Find the brand on Instagram at @pilgrim_soul_creative.

About Martin Laurent:
This June marks the 30th anniversary of the Martin show, one of the most iconic and revered sitcoms in television history. The Martin show paved the way for black television and stardom and created an imprint in 890s culture that is still relevant today. Lawrence shot to fame in the 1990s, establishing a career in Hollywood as a top actor. He is best known for his hit TV show Martin which paved the way for black television and created some of the most iconic and beloved characters of all time. He is also known for films such as House Party, Boomerang, Bad Boys 1 & 2 as well as the most recent Bad Boys for Life, the highest grossing film of 2020. Other films include Wild Hogs, Nothing to Lose, Blue Streak, Life, Big Momma’s House 1, 2 and 3, and A Thin Line Between Love and Hate. In 2020, Lawrence reprized his role as Detective Marcus Burnett in the third installment of the Bad Boys franchise, Bad Boys for Life, again alongside Will Smith. The film was considered a financial success, grossing $112 million in its first four days of release. As one of the most successful touring comics of all time, millions around the world have seen Martin’s concert films. ‘You So Crazy’, ‘Runteldat’, ‘Doin’ Time In Hollywood’ are all some of the most watched comedy films in television history. When you’re not making movies or shooting TV shows, you can find Martin on the road as part of his traveling comedy tour “The Lit AF Tour.”

Jenni Weinman
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